Testimonials

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  1. “MCG are great when it comes to understanding what will work for the features I handle, and always pitch their clients’ products in a relevant and helpful way.”

    Lucy Waterlow, MailOnline Femail writer

  2. “ The MCG team has proven extremely helpful over the years for my food and fashion pages. They have made the effort to build up a strong relationship with me and my team with regular face-to-face visits and always say please and thank you, making them a pleasure to work with.”

    Christine Parsons, Head of Lifestyle at Chat and Pick Me Up

  3. “They are skilled at balancing the demands of licensee and licensor and their creativity has been crucial when developing as wide a reach as possible for the product launch.”

    Gemma Kilroy, Head of Licensing Brands, Greencore

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    The Launch of Weight Watchers Pots has been an important strategic development for Greencore, expanding our Weight Watchers licence beyond the chilled prepared meals category. MCG has been involved from the outset and their insight into all elements of the communication of the project to consumers has been invaluable. They are skilled at balancing the demands of licensee and licensor and their creativity has been crucial when developing as wide a reach as possible for the product launch.

  4. “I worked with Katie and the MCG team whilst launching the two Wasabi branches in Leeds, the first expansion outside London. I found them to be enthusiastic, organised and dedicated to their role. Nothing I asked was ever too much trouble and they went that extra mile to ensure I was pleased with the eventual outcome. I would have no hesitation in recommending MCG for future PR projects.”

    Anokhee Karia, Marketing Manager, Wasabi Co Ltd

  5. “I was impressed by MCG’s determination, attention to detail, assurance and problem solving capabilities”

    Matthew Davis, Head of Licensing, Weight Watchers (UK)

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    Working with MCG was a very positive experience. We tasked the team with delivering a complex event in a short time period. I was impressed by MCG’s determination, attention to detail, assurance and problem solving capabilities. It was a pleasure to work with a team whose way of working was tailored to suit our requirements and who showed real understanding of our aims and objectives throughout the project.

     

  6. “MCG cleverly levered tactical approaches to take Heck from a regional business to reach a nationwide audience. Through Facebook, Twitter and other streams of social communication they used humour and recipes to grab the attention of consumers. MCG are true professionals in every sense and one of the most inspirational teams I have ever had the pleasure to work with.”

    Andrew Keeble, Founder, Heck Food

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    MCG was tasked with raising awareness of a new premium food brand that supplied national retail.

    The challenge was a big one, no one had heard of the brand, so Social Media was identified as a way of reaching the target audience.

    MCG leapt into action and from an extremely low presence in the arena, by really getting under the skin of the brand values and the  people in the business, MCG cleverly levered tactical approaches to take Heck from a regional business to reach a nationwide audience. Through Facebook, Twitter and other streams of social communication they used humour and recipes to grab the attention of consumers.

    MCG are true professionals in every sense and one of the most inspirational teams I have ever had the pleasure to work with.

  7. “MCG impressed us with their understanding of the market and also their approach, which was both creative but also delivered results”

    Emma Hunt, Marketing Manager, Vimto Soft Drinks

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    MCG has worked on a number of projects for us in recent years, including launching Weight Watchers drinks and supporting Vimto.  MCG impressed us with their understanding of the market and also their approach, which was both creative but also  delivered results. Vimto was a tricky sell as we had no new news to offer media, however through solid relationships with the media and their tenacity to find hooks, they generated coverage with an opportunities to see of more than 51 million.

  8. “MCG is easy to work with and always send me the information I need on time and in an easy to use format. I know if I need samples, information or images I can rely on them to deliver it on time.”

    Catherine Mortimer, freelance for Cosmopolitan and Best magazines

  9. “Because MCG started bringing food samples hot to our desks so nicely presented, it really made me think about Weight Watchers meals differently. I always thought ready meals were small and full of additives, but MCG has changed my perception. I now get excited when I know they are coming to drop off food.”

    Louis Boroditsky, Now Magazine

  10. “Working with MCG is easy. They bring me information in a format I can use and are always willing adapt to suit my needs. I look forward to seeing what goodies they bring me”

    Dominique Ayling , Daily Star

  11. “MCG PR is a fantastic company and a real pleasure to work with – fast and efficient. They are a huge help to me”

    Simone Cave, Food IQ writer, Daily Mail

  12. “It is always a pleasure to work with MCG. They are fast, efficient, know their clients and understand the way our magazine works. I am very impressed with the quality of the new Del Monte range, and have featured its products on the woman&home website”

    Rebecca Smith, Food Assistant, Woman & Home