Testimonials

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  1. “I was impressed by MCG’s determination, attention to detail, assurance and problem solving capabilities”

    Matthew Davis, Head of Licensing, Weight Watchers (UK)

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    Working with MCG was a very positive experience. We tasked the team with delivering a complex event in a short time period. I was impressed by MCG’s determination, attention to detail, assurance and problem solving capabilities. It was a pleasure to work with a team whose way of working was tailored to suit our requirements and who showed real understanding of our aims and objectives throughout the project.

     

  2. “Winning over the majority of our franchisees to the value of PR was a major achievement and MCG’s drive, professionalism – and often great patience – was fundamental to achieving that goal. Sceptical accountants who previously had very little positive to say about public relations are now firm advocates of its benefits to their business.”

    James Mattam, Marketing Manager, TaxAssist Accountants

  3. “MCG have a genuine understanding of our industry and our commercial and consumer facing businesses with their different objectives. They combine creativity with practicality and consistently deliver positive coverage in print and on TV.”

    Daryn Forster, MD, Spa Laminates & EASIpanel

  4. “MCG demonstrated the knowledge and experience of translating highly technical subject matter into strong communications material for our target markets. Their Leeds and London bases also give us the advantage of local service and national media contacts.”

    Malcolm Glendenning, Commercial Director, Glass Technology Services

  5. “I enjoy working with MCG – they keep things fresh and never miss an opportunity. What impresses me most is their ability to put a creative twist on stories for trade publications which not only ensures coverage but also stand-out.”

    Richard Handscombe, Residential & Commercial Services Head of Sales & Marketing, University of Leeds

  6. “The accountancy profession is still often stereotyped as less than dynamic, but its success in the highly competitive world of franchise demonstrates clear commercial acumen and an innovative approach to client service. Through MCG we're giving that success a voice and personality, which is driving right through to the bottom line.”

    Sarah Robertson, TaxAssist Accountants

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    “Return on investment is essential for any business, but for franchisors there is the added need to demonstrate clear value to our franchisees for the contribution they make to the national support centre,” said Sarah Robertson, Business Development Director for TaxAssist Accountants.

    “PR is one of the most important parts of the national support centre proposition, so the network needs to see real bottom line results. MCG has achieved that consistently for the past three years on the regional PR programme, supporting our franchisees’ profiles in their local communities and is already achieving outstanding results on the national programme, which aims to attract more talented entrepreneurs to the network, particularly from the accountancy, banking and financial services sectors, as well as achieving recognition for TaxAssist Accountants as small business champions.”

  7. “I have been impressed by MCG’s ability to plan intelligent campaigns that gain maximum coverage whilst remaining cost-effective. Their understanding of the food market enables them to translate our key messages into tactics that work for journalists and bloggers”

    Martin Thurley, Marketing Manager, CP Foods

  8. “MCG makes the whole process painless and it's great fun working with them. We have plenty more planned as part of our strategy, which is very exciting.”

    Kim Phillips, Client Support Manager CP Foods (UK)

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    “The feedback from the newsletter has been better than we expected. Everyone’s really positive and look forward to the next issue. We have also developed a Polish version for our polish workers, which is working well. Giving the ownership to staff has made a big difference – they want to be part of it and regularly feed stories into the publication.

    “MCG makes the whole process painless and it’s great fun working with them. We have plenty more planned as part of our strategy, which is very exciting.”