Grumpy Mule causing a stir with MCG
The new consumer coffee brand, Grumpy Mule, has asked MCG to promote its distinctive range of single estate Arabica coffees with a campaign designed to show how different coffees are as varied and exciting as different wine varieties.
Grumpy Mule's Damian Blackburn is a judge in the prestigious Cup of Excellence competition and has travelled the world tasting and buying coffees for Grumpy Mule's customers to enjoy. He explains: "Great coffee is like great wine, there are many aromas and flavours that go to make up a coffee from rich nutty and chocolaty tastes to really fruity or citrus elements. Our mission at Grumpy Mule is to make these coffees readily available so that customers can choose their coffee to suit their mood, just like they would a wine."
Get in touch
If you would like to find out more about MCG or would like to talk to us about a project, please call Christine Mortimer on 0113 268 5000 or email christine.mortimer@mcgpr.co.uk.